marke[ding] 2018: For the first time in Linz
The marke[ding] Linz – trade show for haptic advertising will premiere on 20 September 2018. The venue is the heritage-protected premises of the former Linz tobacco factory. Together with the two promotional product agencies Forum Werbemittel GmbH and Wertpräsent Promotion GmbH & Co KG, the marke[ding] e.U. is organising the proven trade show format for the first time in the state capital of Upper Austria. In keeping with the successful marke[ding] in Vienna, the trade show is aimed exclusively at the end consumers of the industry and is intended to show the diverse portfolio of haptic advertising and provide appropriate impetus in time for the end-of-year business. Forum Werbemittel and Wertpräsent Promotion, two of the most important and strongest selling Austrian market participants, are the organisers of the new trade show.
Roland Malli, Managing Director of Wertpräsent Promotion GmbH & Co KG: "We are very pleased that after Vienna we will also be co-organising the new marke[ding] in Linz. Through our market presence and many years of experience in haptic advertising, we will be able to make a decisive contribution to the success of this trade show. The tobacco factory is a perfect venue for the theme and certainly also a magnet for visitors." Markus Angermayr, Managing Director of Forum Werbemittel GmbH: "The demand from the industry for a suitable trade show format is traditionally high in our region. Together we want to give our customers a comprehensive overview of innovations, best-sellers and sustainable solutions in our industry. Of course, we will invest our many years of trade show experience into the concept. Ultimately, all market participants should benefit from the new marke[ding] in Linz."
In addition to 80 exhibitors, including brand name manufacturers, all-rounders and niche suppliers of haptic advertising, around 800 trade visitors from the industry are expected to attend the premiere in Linz. The trade show will also feature a high-quality supporting programme which will offer interesting insights into the world of haptic advertising as well as related marketing and communication topicst.
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